Creative Motion Graphic Titling for Film, Video, and the - download pdf or read online

By Bill Byrne, Yael Braha

ISBN-10: 0240814193

ISBN-13: 9780240814193

Captivate your viewers and increase your storytelling with this educational established 4-color cookbook, that includes dozens of recommendations for your titling wishes. every one bankruptcy comprises case stories and interviews with the professionals, lending slicing perception and classes realized that would have you ever developing encouraged name sequences in no time.

The booklet gains genre-based educational sections, with step-by-step directions for developing powerful horror, comedy, drama, and suspense titling sequences. Tutorials for growing essentially the most well known name sequences in blockbuster video clips are integrated (Se7en, The Sopranos, 24, The Matrix). different tutorials educate you ways to successfully use sound and VFX on your titles, and likewise incorporated is guide on modifying your name series. those suggestions, in addition to chapters at the necessities of typography let you observe those classes in your identify series whether it's for television, the internet, or electronic signage.

Also integrated is a DVD with pattern clips, in addition to undertaking documents that let you refine the strategies you discovered within the e-book. As an extra bonus we've integrated three titling chapters from different Focal books, with particular directions on titling inside of definite software program applications.

Cover photographs supplied through MK12, from The Alphabet Conspiracy. examine extra at www.MK12.com

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Additional info for Creative Motion Graphic Titling for Film, Video, and the Web: Dynamic Motion Graphic Title Design

Example text

Perfectly in sync with the style of the artist and the styles of the times (Dada, Surrealism, Avant Garde), Duchamp's fascination with language clearly emerges in this seven-minute experimental film, which presents a variety of visual and typographical play from beginning to end. First, the title. Anemic is an anagram for cinema, and Anemic Cinema becomes almost a palindrome. Second, the verbal puns appearing on the title cards are credited to Rose Sélavy, Duchamp's female alter ego. Third, the French sentences present plenty of puns, playful rhymes, and alliterations.

What is particularly remarkable in this title sequence is the new role that it takes on. On one hand, it acts as a frame for the movie, introducing it as though it were a story—in my opinion, hinting at the fact that a story that stark could only be read as a “story” by children and Chapter 2 A Brief History of Title Sequences 49 not as the atrocious reality of war. On the other hand, this particular opening title sequence creates a meta-movie, a movie within a movie. The two children sitting by the river and beginning to read the book are the same talents who play the protagonists of the movie the audience is about to experience, as though they were extrapolated from the movie itself and given the chance to observe it from a different frame and share their own story with the world.

Sometimes it's nice to have peppy titles and peppy music. You can do all kinds of nice stuff—popping titles on with a slow fade-off, and you can cut right to the beat. Do you do any preliminary tests before you shoot your titles? I've been designing titles for so long, I don't have to shoot preliminary tests anymore unless it's something I've never done before. I've got tests for all types of situations, both in 35 mm and 16 mm film: top lit and bottom lit, and any combination of top lit and bottom lit titles, burn-throughs, titles on top of all kinds of things.

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Creative Motion Graphic Titling for Film, Video, and the Web: Dynamic Motion Graphic Title Design by Bill Byrne, Yael Braha


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